The Meta-Innovation Group is a practitioner–scholar collective bridging rigorous research with real-world transformation. We work where innovation meets complexity — helping organisations, networks, and institutions innovate and orchestrate change across boundaries.
Today’s challenges can’t be solved within silos. They demand coordination across organisations, ecosystems, domains, and levels simultaneously. That’s why we are building the emerging field of meta-innovation — advancing both the theory and practice of innovation at scale.
Our work spans research, collaboration, and field building — all aimed at understanding and enabling innovation across boundaries. We develop theory through research, translate it into frameworks and strategies with partners, and connect the growing global community shaping this new field of expertise.
We partner with organisations, researchers, and practitioners tackling transformation at scale. Through collaborative research, co-design workshops, applied engagements, and network participation - each partnership becomes part of a shared effort to expand the practice and understanding of meta-innovation in action.
We combine academic depth with practical application. Our approach is grounded in practitioner–scholar fusion, where theory and practice evolve together.
We take a multi-stakeholder orientation, bridging business, government, and civil society. Our embedded research approach means learning through real transformation initiatives, not abstract case studies.
And through open development, we share frameworks and findings to build collective capability rather than proprietary advantage.
Shereen is a practitioner–scholar, systems storyteller, and founder of the Meta-Innovation Group. She bridges innovation theory and practice to help organisations orchestrate transformation across boundaries. With nearly three decades in strategic communication, stakeholder engagement, and immersive experience design, she translates complex ideas into actionable, scalable change. Her doctoral research, awarded the 2025 Managerial Impact Prize, introduced meta-innovation—a framework for directing innovation across technological, social, economic and environmental systems. Based in Cape Town, she collaborates globally with academia, enterprises, and civic networks to design pathways for innovation at scale.
Emmanuel is a management scholar, adviser, and trainer recognised for his leadership in business, sustainability, and social innovation. With over 25 years of experience, he has led cross-sector research and applied projects spanning healthcare, supply chains, ESG, and innovation for impact. Former Director of the UNSW Business Insight Institute and founder of the Centre for Business and Social Innovation at UTS, he has secured major research funding across Europe and Australia and published more than 160 works cited over 6,500 times. He currently holds professorships and adjunct roles across Europe and Australia, bridging academic rigor with practical impact in organisational innovation and systems transformation.
